Quality Assurance

As a connoisseur of Ayurveda, it is important for you to know what measures of quality control are implemented while Vitaprash is manufactured. In order to maintain this transparency we have outlined a brief chronological list of quality checks that both the ingredients and the final product go through before the final assembled product reaches the market. We believe in the fact that - "Quality is never an accident; it's always the result of Sincere & Intelligent Effort." This is how the process of conversion from ingredients to finished product goes hand in hand with the quality control checks.

Quality Control at Ingredient stage

  • Fresh Amalaki Fruits:
    1. Fresh Amla fruits with more of flesh than seed content are picked directly off of the tree. These are sourced from the forests of Madhya Pradesh because the land and climate of cultivation ultimately give Amla it's potent medicinal properties. A selection of the right kind of fruits is vital and these selected fruits are used in Vitaprash while they are fresh.
    2. Fresh Amla fruits are tested on an Ultra-Violet (UV) Spectrophotometer to ensure the presence of desired level of phytoconstituents.
  • Sourcing Saffron:
    Saffron used in Vitaprash is obtained from the Kashmir valley in northern India. Saffron from Kashmir is known for its poignant dark red/maroon colour; and is reflective of its strong aroma and sharp fragrant notes.
  • Herbal Raw Material:
    Herbal Raw Material is sorted manually to ensure absence of adulterants/foreign matter. Quality Assurance for Herbal Raw Material includes tests to detect foreign mater, total ash, acid-insoluble ash, alcohol-soluble extractive, water soluble extractive, TLC etc. Cow ghee is tested for Iodine value to ensure absence of adulterants.
Quality controls

Quality Control During Processing

  • Decoction of Herbal Raw Material:
    1. Decoction of herbal raw material is prepared in water using Wooden Vat with Steam Coil, which ensures uniform heating at low temperature.
    2. Decoction of herbal raw material is tested for its pH to ensure its freshness.
    3. Decoction is tested for its Brix to ensure satisfactory extraction.
    4. Decoction is tested for its TLC fingerprint to ensure batch to batch consistency.
  • Powdering of Herbal Raw Material:
    1. Water-cooled pulverizer is used for powdering the herbal material to prevent loss of thermolabile ingredients
    2. Powder is passed through 80# sieve to obtain a fine powder, which ensures consistency in the final matter

While scientific measures are merely a way to increase the probability of creating a potent formulation which in turn adds to the product's efficacy; as with all Ayruvedic Rasayanas the true test of potency lies in the tonic's ability to mitigate and prevent illnesses in real world conditions.

Quality Assurance for the finished product

  • Ayurvedic Viewpoint:
    Following are the classical parameters which ensure proper completion of all manufacturing procedures: (Ref. Sharangdhar Samhita).
    1. Tantumatwa: Matter turns into a thread like consistency if stretched between two fingers.
    2. Kharatwa: Consistency of the matter is rough.
    3. Peedite Mudra: Shows finger-prints on its surface when pressed between fingers.
    4. Odour: Appealing.
    5. Colour: Dark brown.
    6. Taste: Pleasant.
  • Laboratory Testing:
    1. Vitaprash is checked for fat content to ensure its proportional uniformity in every production jar, pack and sample.
    2. Every batch of Vitaprash is tested on HPTLC (High Performance Thin Layer Chromatography) to ensure its quality.
    3. It is then tested on an Ultra-Violet (UV) Spectrophotometer to ensure the standard level of antioxidants.
    4. Quality checks with other parameters, ie. description, loss on drying at 110° C etc.
    5. Total Sugars, Fat, Ash, Acid Insoluble Ash, TLC and Optical Density at 110° C.

We believe that Vitaprash is the purest, authentic and tastiest form of Chyawanprash in the world. In the next section we shall know more about the actual manufacturing process & 'Sharangdhar Samhita' which is adheres to.

Manufacturing Process Manufacturing Process